ROUGE COCO, the iconic CHANEL lipstick, reinvented. A new formula for more sensoriality and hydration all day long. A new palette inspired by the close friends of Mademoiselle Chanel, those who simply called her Coco. 24 shades compose the ROUGE COCO clique: Arthur, Adrienne, Roussy, Dimitri and more. The combination of three vegetable waxes−mimosa, jojoba and sunflower−hydrates, nourishes the lips and ensures immediate and lasting comfort. A silicone wax delivers a new sensory experience. Softer and more melt-away, gliding on more easily for an immediate sensation of fusion with the lips. A new polymer film and silicone microbeads encourage lasting hold and boosted shine.