Protection against gingivitis: Actively helps with Gum inflammation to reduce the risk of Gum Recession.;Advanced Antibacterial Formula: Plaque bacteria is one of the main causes of gum disease and Crest Gum Rescue protects against plaque bacteria for up to 24 hours* thanks to the action of its antibacterial fluoride. *with twice daily brushing “;Effective Sensitivity Relief: The special formula provides relief from tooth sensitivity. ;Gentle and Soothing Cleanse: The rich and gentle formula spreads across your mouth, giving you a soothing tingle while you brush for a calming, refreshing clean all day.;Anticavity Protection: Crest’s Gum Rescue protects teeth from weakening and strengthens already weakened enamel.;Clinically Proven: Designed by dentists, our toothpaste is clinically proven for healthier gums.

Do not swallow. Brush teeth thoroughly twice daily. For adults and children over 12 years of age. Ask a dentist if the sensitivity problem or gingivitis symptoms persist or worsen. Sensitive teeth may indicate a serious problem that may need prompt care.

Medicinal Ingredient: Stannous Fluoride 0.454% W/WNon-Medicinal Ingredients: Water, Sorbitol, Hydrated Silica, Sodium Gluconate, Sodium Lauryl Sulfate, Carrageenan, Sodium Citrate, Flavour, Xanthan Gum, Cocamidopropyl Betaine, Zinc Citrate, Sodium Hydroxide, Stannous Chloride, Sodium Saccharin, Sucralose, Titanium Dioxide