Love your waves and enhance the beauty of naturally wavy hair with deep nourishment that helps you achieve that smooth, defined look. Dove Hair Therapy Endless Waves Sulfate-Free Moisturizing Shampoo is made with raw shea butter and is specially formulated for wavy hair. Dove Endless Waves system smooths hair cuticles for nourished hair and up to 72 hours of definition, even in high humidity. How to Use Dove Endless Waves system: Apply Dove Endless Waves Sulfate-Free Shampoo to wet hair, lather, and rinse. After shampooing, apply and massage Dove Endless Waves Moisturizing Conditioner, leave on for at least 1 minute and rinse.  Remember: you're beautiful ♥ Dove Endless Waves system for wavy hair is sulfate-free, paraben-free, and dye-free. This shampoo is Certified Cruelty-Free by PETA and is made with 70% recycled plastic bottles, so you can feel good about using Dove. About Dove Hair Therapy Collection: Your hair is unique and deserves custom, tailored care. Dove Hair Therapy Collection delivers specialized care for a range of textures, types, lengths, and colors, so you can love & nourish the hair that makes you, you. This Collection is free from sulfates and parabens. *it nourishes at the level of the hair cortex