I bought this recently, and I am finding that for my mature, dry skin, this blush does not apply smoothly or easily! It's hard to blend it in, and for me it is just too dry. I'll be looking for something else that is creamier and gives a dewier finish.

I bought this a few weeks ago and I like how it's soft and more on the natural look

I like this blush it goes on easy and blends well. I like that I can Make it a lighter or darker shade. Works well for older women!

Lovely product. Easy to use. Blends well and you can build the intensity of the colour. Great because it's nice on the lips too, not drying. An excellent product for on the go as it does cheeks and lips. Would definitely recommend it.

I just received it and i am impressed with the quality and pigmentation and the price fits my budget i enjoy most the elf product i have tried.

This goes on alot darker than I expected, however it does blend really well into a soft pink color that is very flattering on my skin.

This blush is amazing! I have the shade Gumball & a little goes a long way. It blends like a dream. It is soo easy to build up the color if you like a lot of blush.💕 &It lasts all day long!!

Literally I was a little intimidated with the color but it's super blendable it melts like butterrr!! Yall really ate with this one!!

Very creamy & easy to blend. Gumball is a beautiful pink

I tried the Soft Glam Cream Blush in color Muted Mauve, a dusty muted pink that is flattering on light complexions. The creamy twist up stick glides smoothly and melts into the skin, is buildable and delivers a natural flush and soft finish. Ingredients include moisturizing 2% shea butter and nourishing 1% sunflower seed oil. The formula and pigment is long lasting with about 7+ hours of wear with no fading or oxidation. The product comes off easily with facial cleaner or a makeup wipe.