MediFrida delivers the full dose through a soft, familiar paci that sends medicine to the side of the cheek, as recommended by doctors, bypassing baby's taste buds to prevent spit-ups so baby swallows full dose. MediFrida is the only paci-style baby medicine dispenser that doubles as a real pacifier, so dosing doesn't disrupt baby's busy soothing schedule.

Québec regulation does not allow pharmacist-owners to award PC Optimum bonus points on any medication or activity related to the practice of pharmacy.

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