The roots of my hair turned out really nice and red, but after the first wash, the ends if my hair were completely brown like my original hair colour, almost like I never dyed it. Definitely NOT permanent, would not buy again.

Love this colour and how it makes my hair feel and look. The first time I used Feria Deep Copper Blonde I was surprised at the colour my hair turned out, but loved it! It made me feel empowered, and I haven't looked back. I use this once every 8 weeks and my hair hasn't been damaged. Definitely 5 stars for me.

This colour gave me copper light brown. Not light brown. Meh not a fan of this colour.

I just wanted to say I thought the product worked beautifully and I couldn't have asked for a better experience thank you so much for a great experience

I recently bought the 8S medium silver blonde that says new shade on it. When I put the mixture together it was a reddish orange colour which is not the right shade for this colour. Luckily I had another box of it that did not say new shade on it and when I put the mixture together it turned out more purple toned like the boxes I used before. I even tested that orange/reddish one on another piece of hair and it turned orange. I used the other box that was purple toned and it turned out as it said on the box according to my colour highlights( a beautiful ashy blonde). This company should not be playing around with other peoples hair because that would have been a disaster if I used the box that said new shade on it and it would have definitely resulted in a law suit!!!!!

I have been using this dye for years and have never had any problems. It's easy to use and the colour is gorgeous! I noticed this particular shade was on clearance and I really hope Shoppers does not stop carrying it as it has been my "go to" brand since they stopped carrying the Perfect 10 Blonde shade.

I used the L'Oréal Permanent Hair Dye in 665 Medium Red Brown on my naturally black hair, and I was pleasantly surprised by the results. The color showed up well, giving my hair a rich reddish-brown tone that looks vibrant in the light. The formula didn't damage my hair and left it feeling soft and shiny. It took a bit longer to develop on my dark hair, and the red tones faded slightly after a few washes, which is why I'm giving it 4 stars instead of 5. Still, it's a great option for a noticeable but natural-looking change. I received this product for free from Topbox Marketing for testing and review purposes.

I recently tried the L'Oreal Paris Superior Preference Hair Dye in the shade 665 Medium Red Brown, and I'm genuinely impressed with how vibrant and rich the colour turned out! I applied it during the afternoon when I had good natural light, and the entire process felt easy and mess-free. The included conditioner had a soft, pleasant scent—not too strong—and left my hair feeling incredibly soft afterward. The red-brown tone showed up beautifully on my dark brown hair, giving it a nice warm undertone that looks especially stunning under sunlight. The application process was smooth, and I didn't experience any irritation or strong chemical smell, which I really appreciated. I followed the instructions closely, and the color payoff was even from roots to ends. It's been over a week now, and the color still looks fresh and shiny. I've received several compliments on how healthy and glossy my hair looks! I would definitely use this shade again when I want that subtle red boost with natural brown tones. I received this product for free from Topbox Marketing for testing and review purposes.

I'm naturally a brunette, and this shade gave my hair such a pretty, warm boost. It added a nice red tone without being too bold—just rich and glowy, especially in sunlight. Super easy to use, didn't damage my hair, and the conditioner is amazing. The red tones fade a bit after a few weeks, but it still looks really good. Great pick for brunettes wanting a subtle red-brown glow! I received this product for free from Topbox Marketing for testing and review purposes.

I used this product on my client who has black coarse hair. The application was clean and easy due to the squeeze bottle provided. The conditioner that came with the box left the hair soft and manageable after the color service. The color result was better than expected on dark hair. I received this product for free from Topbox Marketing for testing and review purposes.