TOPLINE BENEFITS • Lips feel more hydrated, smoother, and softer after 2 weeks of use •16 lightweight yet, vibrant luminous shine shades • Non-Drying, comfortable, color true 6HR wear CLAIMS: • 6 hour wear • Color does not bleed/feather • Color does not smudge • IMMEDIATELY AFTER USE: Product does not feel Drying on application (100%) Product has a Creamy texture (100%) Product feels lightweight on my lips (94%) Product feels comfortable on my lips (94%) Product has a melting sensation on my lips (85%) Product has a pure vivid color (94%) Product has intensely vivid color (97%) Product makes my lips look vibrant (94%) Product applies full color to my lips in just one stroke (91%) Product give a lustrous and shiny effect to my lips (97%) Product instantly makes my lips look smoother (97%) Product gives my lips a luminous shine (94%) Product glides smoothly onto my lips (100%) Product applies evenly on to my lips (94%) Product applies easily onto lips (97%) Product applies precisely onto lips (97%) • AFTER 8HRS OF USE: Product does not settle in my lip lines (79%) Product does not bleed or feather on my lips throughout wear (82%) Product has a non-Drying feel throughout wear (73%) Product feels weightless on my lips throughout wear (85%) Product feels comfortable on my lips throughout wear (88%) Product makes my lips feel soft and supple throughout wear (73%) Lips feel moisturized and hydrated while wearing this product (73%) Lips feel cared for while wearing this product (79%) Product does not Dry out my lips (73%) Product does not make my lips feel cracked or chapped (73%) Quality of the wear of this product is as good as when I first applied (70%) Color remains vivid throughout wear (70%) Color looks smooth and even on my lips (70%) • AFTER 2 WEEKS OF USE: My lips feel more hydration after using this product for 2 weeks (82%) My lips look and feel smoother after using this product for 2 weeks (85%) My lips feel softer after using this product for 2 weeks (85%) Product gives a lustrous and shiny effect to my lips (97%) Product has intensely vivid color (97%) Product makes my lips look vibrant (94%) Product makes my lips look luminous and radiant (94%) Color of this product adds dimension to my lips (94%) Color of this product makes my lips appear fuller (8822%) Color of this product enhances the fullness of my lips (85%) Product improves the shape and appearance of my lips (88%) Product leaves a Natural finish on my lips (82%) Study details: 33 subjects / Age range: 18-35 /All Ethnicities & Skin types TECHNOLOGIES: • Vivid Color: Half the pigments, twice the vibrancy for high vibe full color in 1 stroke • Sensorial Texture: Soft gliding texture for comfortable, stay-put clean color • Lip Protecting Formulation: Illuminating & clean Ingredients

How to use/Usage Instructions: Press bullet to lips and apply, using even pressure, following the Natural shape of the lips. Pro-tip/Professional Technique (Techniques for adjustable coverage): The ‘Smooth and Blend’: For a light coverage application, dot on lips, then smooth and blend to spread color evenly. The ‘Swipe and Press’: For a mediumcoverage application, apply on lower lip and press lips together to blend. The ‘Line and Apply’: For a high coverage, more defined lip look, line lips with a complementary shade of Longwear Lip Liner before or after High Vibe application. 

Octyldodecanol, Dimethicone, Synthetic Wax, Mica, Ethylene/Propylene Copolymer, Silica, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Psidium Guajava Fruit Extract, Ethyl Vanillin, Flavor (Aroma), Caprylic/Capric Triglyceride, Disteardimonium Hectorite. May Contain/Peut Contenir/(+/-):Blue 1 Lake (Ci 42090), Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Red 6 (Ci 15850), Red 7 Lake (Ci 15850), Red 28 Lake (Ci 45410), Titanium Dioxide (Ci 77891), Yellow 5 Lake(Ci 19140), Yellow 6 Lake (Ci 15985).