I had an ash blonde balayage but could not afford to keep up with the maintenance and decided to go back to my dark brown black hair. I used the 5.88 Deep Red and 4.88 Rich Bordeaux to add pigment back to my hair. The colour became a beautiful "Cola Cherry" colour but faded after 4 washes to an auburn. That is to be expected because red is very high maintenance and requires weekly coloured hair masks. After a couple weeks I added 4.0 Capuccino to my roots and mids and 5.0 Medium Brown on my ends. Hair came out a beautiful dark brown black with no green tones. I have waist length hair and 1.5 boxes seem to be enough. I think most of the reviews are fair but people need to keep their expectations reasonable, ex if you have naturally black hair, don't expect drastic change in colour.

Every time I die my hair everyone things I went to the salon, but little do they know I did it myself with a box die! Lasts long, doesn't smell terrible and makes your hair shiny!

I've purchased many brands of hair dye over the years and this one is the best by far. It was easy to apply and hid my greys better abd longer than any other product. The price is compable to other box dyes I've usedI wpuld recommend it any day

I usually get the other one in box. Hoping this is the same. I get so many compliments and love the color. So hard to find.

Keratin Color in Intense Cocoa left my hair in a nice brown color. It did not leave my hair dry feeling. It was thicker than regular color I've tried before. The instructions were clear and I liked that it had a screw off top rather than cut the tip off.

This was super easy and fast to use. The box included hair dye, conditioner and a serum for the ends of your hair. Afterwards my hair was colored, soft and smelled good! Complete coverage of greys!

Easy to use and has a pleasant smell that isn't overwhelming. If you get any on your skin it is easier to wash off then other dyes. Covers gray very well and left my hair feeling stronger and softer.

Perfect application! Full gray coverage that looks great. Easy to apply and rinses out easily. The package includes everything you will need for including the conditioner. Even smells great!

This dye is a even deep rich color. Noticeably leaving your hair feeling stronger. The shade is warm, vibrant and does great a covering grays. The application is simple and the conditioner that they give you leaves your hair soft and shiny

I received this Schwarzkopf Keratin Color in 4.6 Intense Cocoa from Influenster to try out and review. As someone who has used this brand many times I already knew I'd love the formula. It's very easy to apply and is pretty fool proof. It comes with everything you need to color your hair at home and even conditioner for after. This color is so pretty and is pretty close to my natural color. It makes my hair look and feel amazing and is just what I need to boost my confidence a bit when seeing some greys pop up. It leaves my hair feeling healthy and conditioned and looking vibrant and shiny. It covers greys so well. I don't feel any damage after at all and it doesn't have that overwhelming chemical scent a lot of other brands do. I love how long lasting the color is and that it doesn't bleed every time I shower or get my hair wet. I've never had any adverse effects or irritation when using this brand. I definitely recommend it to anyone looking to try something new or to just cover greys.