Features and benefits • Milk-based, iron-fortified baby formula. • Our closest baby formula to breast milk, providing your baby with nutrition beyond DHA. • Contains DHA, an omega-3 fat that supports the normal physical development of the brain and eyes. • Contains lutein and vitamin E, antioxidants found in breast milk that help protect fats, like DHA, from oxidation. • The only baby formula with lutein,‡ an antioxidant concentrated in your baby's brain and eyes that can only be obtained through the diet. • Contains only natural vitamin E,† the most bioactive form of vitamin E. • Made with milk from cows not treated with artificial growth hormones. • Kosher and halal. Easy-to-prepare concentrated liquid format. Just mix equal amounts of water and formula. Similac® Advance® Step 1 is also available in an easy-to-scoop powder tub format and a convenient ready-to-use bottle format. * Ingredients not genetically engineered. † RRR-α-tocopherol, provided as d-α-tocopheryl acetate, the most bioactive form of vitamin E. ‡ Amongst infant formula products available in stores; excluding inherent sources. § Breast milk is best for babies.