The original power pout! This Creamy, full-coverage lip colour provides intense hydration with bold, long-lasting pigment that lasts up to 12 hours of continuous wear. The texture is weightless on the lips and comfortable. The colour-rich formula will not bleed or transfer. Enriched with Vitamin E and avocado oil, Stay All Day® Liquid LipStick softens the lips, so they look and feel beautiful. A cult favourite for years among Stila fans and beauty aficionados alike, Stila's Liquid lipStick is available in an array of matte, sheer and shimmer finishes, all celebrated for their incredible staying power: matte: Lightweight feel and beautiful matte finish. sheer: Softer, sheerer coverage tints lips with a light wash of colour for a natural, softer appearance. shimmer: Creamy, comfortable lipStick with a metallic, shimmering finish.