Conforms very well. I really should get four stars, because it is an impractical size. It should be longer and narrower so that you can put it around the day or around the neck. I guess the size is fine for if you just want to hit the lower back. But longer narrower heating pads are more practical for more parts of the body. I speak as a licensed Physical Therapist PT.

I had my doctor give me a heating pad for my tendonosis and it got hot enough to feel heat, like hot heat that a man needs. The warmest setting (high) feels like the standard (low). If the person needing this needs something warmer than body temp go elsewhere.

I received as a gift. Loved it until it just quit working?!

I have endometriosis and frequent lower back stiffness and pain, and was getting so frustrated by having to get up and make my way to to the microwave every 10 minutes when my heating pads/magic bags inevitably cooled down again. I didn't think a heating pad could ever work this well - it is incredibly soft to the touch, the weight is perfect for staying in place and providing comfort, it heats up gently in about 20 seconds, and the cord is long enough to always reach a plug from where I need to be. I've only had this for almost 2 months, so I really really hope I don't encounter any difficulties other comments have mentioned with unpredictability or cord troubles, because for now it is PERFECT. genuinely considered buying a backup in case they stop making them or something happens to this one! trust me, this has greatly improved my quality of life, and is well worth the price already. I've already told my friends about it!

I bought this about six months ago. I loved it. Unfortunately, the part that plugs into the heating pad broke and it doesn't stay plugged in.

Product 2101735 is the KING SIZED version and i have searched the entire internet and it is a phantom product........The 14x14 is tooooo small ...........SO SUNBEAM.......How do i buy the KING SIZE 2101735 as it is not sold by any retailers you list on your website nor is it anywhere on the INTERNET......Maybe tell us WHO HAS STOCK ???????????????

i love this heating pad!! this is so much better then the regular square ones. its easy to fit to shape your neck legs wherever you need it,you can use it very comfortably and easily. i definitely recommend to everyone!

Used this for relief my neck and shoulder pain after long busy day, it's so easy to use with 4 heat setting and 2 hour auto-off. Usually I spray the fabric with water to give moist heat that relief my pain faster, very helpful for my busy stressful day at work.

Perfect fit for the neck. It's shaped perfectly that it can be used for the neck or shoulders. My daughter is a fastpitch softball pitcher and this has been great for her. Can be used for any other part of the body as well if needed.

I got this a few weeks ago. I recently got my ear pierced so I have been having neck issues with the way I need to sleep. I decided to get this since I also experience lower back pain frequently, so figured it would be nice to have on hand. Best decision ever! This pad helps loosen up muscles and relax them. My stiff neck felt 10x better after using this. I haven't experienced back pain yet, but I'm happy and confident that this will help a lot! Highly recommmend!