Too Faced

Born This Way Super Coverage Concealer

Born This Way Super Coverage Concealer
  • Born This Way Super Coverage Concealer 1
  • Born This Way Super Coverage Concealer 2
  • Born This Way Super Coverage Concealer 3
  • Born This Way Super Coverage Concealer 4
  • Born This Way Super Coverage Concealer 5
  • Born This Way Super Coverage Concealer 6

Too Faced

Born This Way Super Coverage Concealer

77%
of respondents would recommend this to a friend

$49

$49

Plus tax

735 PC Optimum points

Colour: Nude

Quantity

1

Ways to get it

Get it shipped

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Available at select locations.

Free shipping $35+(pretax). Under $35: $8 fee

Buy online, pick up in store

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Available at select stores.

Pick up times vary. See exact times at checkout

Find in store

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Available at select stores.

Price, promotions, and stock availability subject to change.

Offers for this product (1)

    3 free samples

    Choose 3 free samples at checkout for Luxury Beauty purchase.

About this product

Item #651986006342

Cover, contour, highlight, and retouch with this super perfecting, natural finish concealer/makeup hybrid. The ultimate multi-use formula for a modern and hydrated photo-ready complexion. Fully loaded pigments provide maximum coverage with an undetectable finish for a look so flawless they’ll think you were BORN THIS WAY. Coconut water to aid in delicately replenishing skin’s moisture levels. Alpine Rose to help empower skin’s health and resilience. Hyaluronic acid for a smoother, more youthful appearance. This product is free of parabens, gluten and is vegan. This product is also cruelty free.

Review Snapshot

3.9
38 ReviewsWrite a review
77%
of respondents would recommend this to a friend

Ratings Distribution

Quality

Rated 1.0 out of 5 stars

Value

Rated 1.0 out of 5 stars

Reviewed by 38 customers

Full Coverage with a Natural Finish

Submitted 25 days ago

By Merymery

From United States

Verified Reviewer

Reviewed at

toofaced.com/

I really love the coverage of this concealer. It helps brighten the under-eye area and covers imperfections beautifully without feeling too heavy. The formula blends easily and leaves my skin looking smooth, fresh, and more even. It's perfect for everyday makeup or when I want extra coverage!

User submitted media
A little concealer, a lot of difference ✨ The Too Faced Born This Way Super Coverage Concealer brightens my under-eyes, smooths imperfections, and gives me beautiful coverage without looking cakey. 🤎

Bottom Line Yes, I would recommend to a friend

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Best concealer ever

Submitted 1 month ago

By Fernanda

From Fort Worth

Verified Reviewer

Reviewed at

toofaced.com/

Covers any spot you need

Bottom Line Yes, I would recommend to a friend

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Not this time :(

Submitted 1 month ago

By hannah

From United States

Verified Reviewer

Reviewed at

toofaced.com/

I found this product to be super drying and clings to any patches on the skin. I'm also disappointed in the shade range being that it is a color corrector (there should be blues, greens, etc.). This is extremely full coverage so a little goes a long way, but overall I just personally did not enjoy this product. I recieved this product for free from Too Faced for testing and review purposes.

Bottom Line No, I would not recommend to a friend

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Incredible concealer

Submitted 1 month ago

By Lina

From United States

Verified Reviewer

Reviewed at

toofaced.com/

I really love this concealer! It has amazing coverage without feeling too heavy, and it brightens my under-eye area beautifully. It blends easily, lasts all day, and doesn't crease much when set with powder. It also works great for covering blemishes and redness. I would definitely buy it again and highly recommend it!

User submitted media
My new favourite concealer

Bottom Line Yes, I would recommend to a friend

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Flawless

Submitted 7 months ago

By Gigi

From United States

Verified Reviewer

Reviewed at

toofaced.com/

This product left my skin really glow and flawless . It melted right into my skin and it made it looked airbrush .

Bottom Line Yes, I would recommend to a friend

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deceived

Submitted 8 months ago

By g

From prince albert

I purchased this, not expecting the smallest bottle of concealer. BE VERY AWARE of the size which is not listed. Shoppers customer service was rude and no help. you will literally get one use of this tiny bottle DO NOT BUY

Bottom Line No, I would not recommend to a friend

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Good but color off

Submitted 11 months ago

By Lee

From US

Verified Reviewer

Reviewed at

toofaced.com/

I love this product because the coverage is amazing and it wears well. However, it pulls yellow. I didn't have descriptions and bought based off sample swatches at the store, but now that I see the descriptions online I disagree with them. I am using Snow, and it's not neutral or rosy at all. It's very golden. I'm a bit olive and it works pretty well for me with a green primer, but if I don't use a light hand I look a bit too yellow. It covers my rosacea like nothing else can, so I base my other products around what works with this for a balanced end result.

Bottom Line Yes, I would recommend to a friend

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Love this product

Submitted 1 year ago

By Kar21

From Iowa

Verified Reviewer

Reviewed at

toofaced.com/

I [I received this product in exchange for my honest review] 12 hour longwear, medium-to-full undetectable coverage with a natural finish It is picture friendly with no flash back. It is Oil-free and hydrating formula infused with Coconut Water, Alpine Rose and Hyaluronic Acid Coconut Water to aid in delicately replenishing skin's moisture levels. Alpine Rose to help empower skin's health and resilience. Hyaluronic Acid for a smoother, more youthful appearance It is cruelty free and vegan.Lightweight but also buildable coverage and blends easily onto your face. Color match was accurate. Overall it is worth the money! I love how there's diff shades so everyone can choose which one is best.

User submitted media 1 of 2
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Bottom Line Yes, I would recommend to a friend

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Lovely concealer

Submitted 1 year ago

By heleny

From united states

Verified Reviewer

Reviewed at

toofaced.com/

Ive been using the too faced concealer for around two months now and i'm really amazed at how well it works.It's really good at hiding blemishes and dark circles.It is really nice and creamy texture and it just melts into the skin beautifully without leaving and flaws behind. I also like that it does not crease of sink into fine lines during the day, so i can be confident with that my makeup will stay in place all day. Being a person with sensitive skin, i like the fact that this concealer is dermatologist tested indicating the company's effort to create products that are gentle but effective.It makes me feel more comfortable that its okay for my skin type. I immediately felt a confidence boost the first time i applied it since it concealed my dark circles so effectively. I've had under eye problems for quite some time and this concealer made me look more alive and awake. The phycological boost was worth its weight in gold. My sole compliant is that it can be somewhat thick if you apply too much , so i recommend using light hand for optimal results. Otherwise, though it's a makeup routine staple!

Bottom Line Yes, I would recommend to a friend

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COLORS ARE OFF

Submitted 2 years ago

By Ingrid

From Ukraine

Verified Reviewer

Reviewed at

toofaced.com/

finally i know what product Donald Trump is using! It must be this concealer, the lightest shade. It is so orange! Not even neutral, just orange. Orange as in every cheap orange concealer product ( Toofaced considers it 'neutral'), or orange as in tangerine orange (aka 'rosy'). Yes i did consult with online agents, and discovered that none of them know the product they sell. The coverage is somewhat average. On dry skin will show all the pores and lines, on oily skin will melt off, concealer is a bit shiny. "Marshmallow" with promised rosy undertones is just plain yellow, a different shade of yellow, but still a yellow and not pinkish. Could be a nice product if colors did match description or if Toofaced support was aware of shades they have. If you are pale (not albino, just pale or fair skinned), neither marshmallow nor snow will fit. Maybe Cloud is a nice fit, i wouldn't know. It is advertised as if it is for albinos and can be too white.

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