Once you’ve tried Urban Decay’s legendary Eyeshadow Primer Potion, you'll never want to live without it. UD’s paraben-free formula glides on smoothly, and space-age polymer technology fills in any imperfections on the skin’s surface, prepping your lids for all-day shadow. Make your makeup last all day (and night) with 24-hour, crease-free shadow and more vibrant color. Choose your favorite shade or stash them all in your makeup bag to swap them out as often as you want. The Original shade blends beautifully on all skin tones and dries invisibly. The nude matte finish of Eden offers full coverage while hiding ALL redness (and gives you a gorgeously subtle look when worn alone). And Minor Sin is a sheer champagne shimmer.

Easy on the eyes in more ways than one, this coveted primer now comes in revamped packaging with gorgeous ombré artwork and a faceted, jewel-like cap.