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$9.99
$9.99
Plus tax
135 PC Optimum points
Colour: GOLDEN BEIGE
GOLDEN BEIGE
Quantity
1
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About this product
Item #077802536839
Features & benefits
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Ingredients
Most Liked Positive Review
Surprisingly great coverage
Grabbed this after seeing it on YouTube and was SO happily surprised! Might be my new favorite daily foundation. It does have a bit of strong paint-like smell, but the coverage is fantastic for the price and the porcelain shade is perfect for pale skin like mine.
Most Liked Negative Review
Would love to try it!
Sadly, Shoppers chose not to sell the 6 darkest shades of the Photo Focus Foundation. It's not everyday that a low cost foundation is released in 20 different shades! The sad fact is when retailers chose not to carry them for people of colour. This is a repeated issue with Shoppers.
Reviewed by 8195 customers
Great Product
Community Content
Reviewed at
wetnwildbeauty.com/Ok I'm kind of obsessed with this brand of makeup. Wet N Wild has come a long way and has improved their makeup. I love how this dots of my skin and looks so good.
Mus have for heavy makeup 🍒
Community Content
Reviewed at
wetnwildbeauty.com/Wet n Wild's Photo Focus Foundation with the matching brush is honestly such a solid pair. The texture surprised me—lightweight but with a smooth even finish that doesn't look cakey. It holds up impressively well during the day without settling into lines or fading and the packaging feels simple but functional. Application with the brush is where it really shines; it spreads easily blends fast and gives a more polished look than fingers or sponge. The brush design is comfortable to hold and makes it easy to get into smaller areas. Overall it performs like a much pricier combo


Very nice affordable foundation
Community Content
Reviewed at
wetnwildbeauty.com/This is one of the best affordable foundations i have ever used. The brush that comes with it is just as good as more expensive brushes I have used. The bottle is nice and the finish of the foundation is build able natural.
It makes the best base
Community Content
Reviewed at
wetnwildbeauty.com/I use it as a concealer and it has great coverage but I need to build it a bit. It looks amazing when I use a beauty blender and my fingers although it's slightly streaky when I use a brush but maybe it's just me.It has very minimal transfer once dried and it lasts for hours. I love how it isn't cakey it was my first foundation and I've been using it for years!


I would buy this product for the rest of my life
It's awesome I'm currently buying another because it's so good highly recommended
Wore it on my wedding day!
Community Content
Reviewed at
wetnwildbeauty.com/My fave drugstore foundation! It is lightweight but full coverage and photographs SUPER well. I have encouraged every woman in my life to buy this.

Smooth finish long wear !
Community Content
Reviewed at
wetnwildbeauty.com/Good coverage for the price. Blends well looks natural and feels lightweight. the finish is very nice it's long wear the sent is okay. It's one of my favorites


It's ok!!
Community Content
Reviewed at
wetnwildbeauty.com/I loved the texture of this and the fact that . I came from using my translucent Coty Airspun in translucent that I've had for literally a decade which was more on the pink-y side. The translucent for this product was more yellow-y so it make my concealer look crazy. Not gunna knock this product for that but just something to consider
Foundation
Community Content
Reviewed at
wetnwildbeauty.com/I tried Wet n Wild PhotoFocus Foundation and for its price it's a solid everyday option. It gives light to medium coverage that evens out skin tone and hides minor imperfections without feeling heavy. The finish is natural skin‑like — not overly matte but not shiny so face looks fresh and fairly smooth. On good days it lasts many hours and blends decently with a sponge or brush especially if you set it with powder. It's convenient if you want an affordable base for casual wear.

Perfect for first time makeup
Community Content
Reviewed at
wetnwildbeauty.com/Let's just say this was my first foundation I ever used. It does just enough but eventually you want more. Doesn't cover a lot but does really well for a super cheap drugstore makeup. Perfect for teens and older skin